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Psyography:
Albert Bandura
Researched and written by: Lindsay Thom
| I attest that the following biography is a
product of my own original
work.. |
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“Of
the many cues that influence
behavior, at any point in
time, none is more common than the actions of others.”
“What people think, believe, and feel affects how they
behave. The natural and extrinsic
effects of their actions, in turn, partly determine their thought
patterns and
affective reactions.”
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Biography
Childhood/Family Life
Albert Bandura was born on December
4, 1925, in the small town of Mundare in northern Alberta, Canada
(Boeree,
1998). He was the youngest child and
only boy among six children in a family of Eastern European descent. Both of his parents had immigrated to Canada
when they were both adolescents; his father from Krakow, Poland, and
his mother
from the Ukraine. His parents placed a
high value on educational attainment, although neither of them had any
formal
education. For example, his father
taught himself to read three languages: Polish, Russian, and German
(“Albert
Bandura”, n.d.).
Bandura's elementary and high school years were spent
at the one and only school in town. Due
to the shortage of teachers and resources, learning was left largely to
the
students' own initiative. Although the
school was severely limited, it produced an atypical class of
graduates,
virtually all of whom went on to attend universities throughout the
world (“Albert
Bandura”, n.d.). Bandura, after
completing high school, worked in the Yukon filling holes to protect
the Alaska
Highway against its continual sinking (Boeree, 1998).
"Finding himself in the midst of a
curious collection of characters, most of whom had fled creditors,
alimony, the
draft board, or probation officers, [Bandura] quickly developed a keen
appreciation for the psychopathology of everyday life, which seemed to
blossom
in the austere tundra (Distinguished Scientific Contribution Award,
1981, p.
28).
Adult Life
In search of continuing his education, Bandura went
westward to the University
of British Columbia
in
Vancouver (The Psi Cafe, 2001). Bandura's
choice of psychology as a major came
about by complete
chance. He commuted each morning to the
university in a carpool of engineering and pre-med students who started
their
day very early. Although he intended to
major in one of the biological sciences, Bandura noticed that an
introductory
psychology course would fill his schedule at the early time slot. He decided to take the class, became
extremely interested in psychology, and decided to concentrate on it. Three years later, in 1949, he graduated with
the Bolocan Award in Psychology. This
award is only given to the top student in psychology (“Albert Bandura”,
n.d.).
Bandura then went on to pursue graduate study
at the University
of Iowa. It was there that became interested in the
behaviorist tradition and
learning theory (Boeree, 1998). He
received his Ph.D. in 1952. While
studying at Iowa, he met Virginia Varns, an instructor at the College
of
Nursing. Virginia and Albert married in
1952 and became parents to two daughters, Mary, who was born in 1954,
and
Carol, born in 1958 (“Albert Bandura”, n.d.). After
graduating from Iowa, Bandura took a
postdoctoral position at the
Wichita Guidance Center in Wichita, Kansas. The
following year, in 1953, he accepted a
teaching position at Stanford
where he continues to teach today (The Psi Cafe, 2001).
At Stanford, Bandura began to work on family patterns
that lead to aggressiveness in children. The
work on familial causes of aggression,
conducted in collaboration
with Richard Walters, his first graduate student, identified the
central role
of learning through observation of others (Pervin, Cervone, & John,
2005). Bandura and Walters found that
hyper-aggressive adolescents often had parents who modeled hostile
attitudes. Although the parents would not
tolerate
aggression in the home, they demanded that their sons be tough and
settle
disputes with peers physically if necessary. The
adolescents modeled the aggressive hostile
attitudes of their
parents (“Albert Bandura”, n.d.). These
findings lead to Bandura's first book, Adolescent Aggression
(1959) and
to a subsequent book several years later, Aggression: A Social
Learning
Analysis (1973).
Having gained a better sense of how people
learn by
observation, Bandura extended this work to abstract modeling of
rule-governed
behavior (“Albert Bandura”, n.d.). Results
from this work led Bandura to conduct
a program of research on
social modeling using an inflatable “Bobo doll”. The
children who participated in these
studies were exposed to models either demonstrating violent or
non-violent
behaviors towards the Bobo doll. Children
who viewed violent models
subsequently displayed forms of
aggression towards the Bobo doll whereas the children in the control
group
rarely did so. These results revealed
that these children had changed their behavior by simply observing a
model and
not being personally reinforced. These
findings contradicted the standard behavioristic learning theory (Boeree, 1998). Bandura
agreed that human behavior can be
changed through reinforcement, but he also suggested, and demonstrated
empirically, that individuals can learn behavior without experiencing
reinforcement directly (Schultz & Schultz, 2004).
Bandura also
demonstrated that children could learn new
patterns of behavior by way of other people without actually performing
them or
receiving rewards (“Albert Bandura”, n.d.). He
referred to this phenomenon as vicarious
reinforcement, which can be defined as learning through the
observation of
other people's behavior and seeing the consequences of such behavior
(Schultz
& Schultz, 2004). This research was
summarized in a second book published in 1963 entitled Social
Learning and
Personality Development (“Albert Bandura”, n.d.).
In developing his Social Learning Theory,
Bandura
identified four component processes that influence an observer when
learning a
modeled behavior (Bandura, 1977). These
components include attention, retention, reproduction, and motivation. Attention is the first component of
observational learning. In order for an
individual to learn anything, he or she must pay attention to the
features of
the modeled behavior. The second
component is retention. If an individual
is to be influenced by observing behaviors he or she needs to remember
the
activities that were modeled. Imagery and
language aid in the process of retaining information.
Humans store the behaviors they observe in
the form of mental images or verbal descriptors, and are then able to
recall
the image or description later to reproduce the activity with their own
behavior. Reproduction is the next process
in
observational learning. Behavioral
reproduction is accomplished by organizing one's own responses in
accordance
with the modeled pattern. A person's
ability to reproduce a behavior improves with practice.
The final process is motivation.
To imitate a behavior, the person must be
motivated by something, such as the incentives that a person envisions. These imagined incentives act as reinforcers
(Bandura, 1977). These components were
introduced in Bandura's ambitious book, Social Learning Theory, which
was published in 1977. This book
drastically altered the direction psychology was to take in the 1980s. The theoretical analyses described within this
book sparked the extraordinary growth of interest in social learning
and
psychological modeling (“Albert Bandura”, n.d.).
Bandura had developed a social cognitive
theory of
human functioning by the mid-1980s (“Albert Bandura”, n.d.). He stressed the influence on external
reinforcement schedules of such thought processes as beliefs,
expectations, and
instructions. In Bandura's view, people
are not merely machines that automatically respond to external stimuli. Instead, reactions to stimuli are
self-activated, initiated by the person. Bandura
disagreed with traditional
behaviorists about there being a
direct link between stimulus and response, or between behavior and
reinforcement. Instead, he suggested
that a mechanism mediated between stimulus and response, and that
mechanism is
the person’s cognitive processes (Schultz & Schultz, 2004). Bandura felt that human functioning is the
product of the interaction between the environment, behavior, and the
person's
psychological functioning (Boeree, 1998).
After reintroducing the emphasis on mental
processes,
Bandura conducted considerable research on self-efficacy.
He described self-efficacy as the sense of
self-esteem and competence in dealing with life's problems (Bandura,
1982). His work has shown that people
who have a great deal of self-efficacy believe they are capable of
coping with
the diverse events in their lives. They
feel they have the ability to overcome obstacles. People
with low self-efficacy feel helpless
about coping and feel that there is nothing they can do to change the
situations they confront. When they
encounter problems, they are likely to give up if their initial attempt
fails
(Schultz & Schultz, 2004). Through
Bandura's research of self-efficacy, his theory has been applied to the
fields
of life-course development, education, health, psychopathology,
athletics,
business, and international affairs (“Albert Bandura”, n.d.).
Bandura has made an even larger impact on the
field
of psychology, as seen in the many honors and awards he has received. In 1972, he received a distinguished
achievement award from the American Psychological Association and a
Scientist
Award from the California State Psychological Association.
In 1974, Bandura was elected president of the
American Psychological Association. In
1980, he was elected the president of the Western Psychological
Association. He received the Thorndike
Award for Distinguished Contributions of Psychology to Education from
the
American Psychological Association in 1998. In
2004, he also received the Outstanding
Lifetime Contribution to
Psychology Award from the American Psychological Association (“Albert
Bandura”,
n.d.). Bandura has also received several
honorary degrees from universities all over the world (The Psi Cafe,
2001).
Bandura has served psychology in a variety of
ways,
and his sense of concern with the uses to which its knowledge is put
seems to
influence his extracurricular activities. He
has often been found on the Washington
commute to various advisory boards, research panels, federal agencies,
and
congressional committees, as well as committees and commissions of the
American
Psychological Association and the American Psychological Society
(“Albert
Bandura”, n.d.). More important than
these academic pursuits, Bandura holds the view that securing happiness
is the
ultimate goal in life The
Bandura
family is known to enjoy hiking in the majestic Sierras and the coastal
ridges
of California. They also like to frequently attend the San
Francisco Opera (Pajares, n.d.). However,
no joy could ever surpass that of
playing with his
grandchildren, identical twins Andy and Tim (“Albert Bandura,” n.d.).
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References
Albert Bandura: Biographical sketch. (n.d.).
Retrieved
March 30, 2005, from
http://www.emory.edu/EDUCATION/mfp/bandurabio.html
Bandura, A. (1982). Self-efficacy mechanism in human
agency. American Psychologist,
37, 122-147.
Bandura, A. (1977). Social
Learning Theory.
Englewood Cliffs, NJ: Prentice Hall.
Boeree, C.G. (1998). Personality theories: Albert
Bandura.
Retrieved March 30, 2005,
from
http://www.ship.edu/~cgboeree/bandura.html
Distinguished Scientific Contribution Award [Bandura].
(1981). American Psychologist,
36, 27-28.
Pajares, F. (n.d.). Albert Bandura. Human
ecology: An encyclopedia of
children,
families, communities, and
environments. Santa
Barbara, CA.
Pajares, P. (2001). Bandura Quotable
Quotes. Retrieved March 30,
2005, from
http://www.emory.edu/EDUCATION/mpf/banquotes.html
Pervin, L.A.,
Cervone, D., & John, O.P. (2005). Personality Theory and
Research
(9th ed.). Hoboken, NJ:
John Wiley & Sons,
Inc.
The Psi Cafe:
Albert Bandura. (2001). Retrieved March 30, 2005, from
http://www.psy.pdx.edu/PsiCafe/KeyTheorists/Bandura.htm
Schultz, D.P. & Schultz, S.E. (2004). A
History of Modern Psychology (8th
ed.).
Belmont, CA:
Wadsworth/Thompson Learning,
Inc.
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